8 Sections
38 Lessons
Lifetime
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Introduction
4
1.1
Introduction
1.2
About The Mentor
1.3
For Whom is This Masterclass
1.4
The Masterclass Structure (Recorded)
Defining : Marketing, Social Media Marketing
3
2.1
Definition of Marketing + SMM + Content Marketing
2.2
Definition of Social Media Marketing And Content Marketing
2.3
The Social Media Marketing Process
Strategy
7
3.1
What Is The Social Media Marketing Strategy
3.2
Deep Understanding of the Business
3.3
Deep Understanding of The Target Audience
3.4
Audience Segmentation
3.5
The Decision Making Process
3.6
The Marketing Funnel and Content Sequencing
3.7
What Should I ask Myself When Developing the Strategy
Preproduction + Production + Post Production
5
4.1
Pre Production : Creative Direction
4.2
Pre Production: Script Writing
4.3
Pre Production: Storytelling
4.4
Pre Production: Storyboards and Moodboards
4.5
Production and Post Production
AI for SMM
7
5.1
The Role of AI
5.2
How to Communicate With AI
5.3
Text Generative AI Tools
5.4
Photo Generative AI Tools
5.5
Video Generative AI Tools
5.6
Claude 101
5.7
Kling Motion Control
Account Management
5
6.1
Account Management 1
6.2
Account Management 2
6.3
Account Management 3
6.4
Account Management 4
6.5
Account Management 5
Ads Management
6
7.1
Paid Advertisement Mentality
7.2
Campaign Structure
7.3
Meta Performance Goals
7.4
Audience Temperature + Meta Audiences
7.5
Meta Tracking
7.6
Campaigns Analysis
Full Practical Session
1
8.1
Full Practical Session
Social Media Marketing Masterclass
Curriculum
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